Posters Let’s Get Physical



Posters
A0
2025

Poster campaign for an event organized by LUCA School of Arts in collaboration with rekto:verso magazine. The event features a lecture, panel discussion, and a tug-of-war contest. The design reflects bodybuilders’ obsession with ‘the pump’, with a massive rope stretching across the posters to highlight the tug-of-war element. The typography is styled to resemble a rope, reinforcing the theme visually.



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